Het boek is momenteel niet op voorraad
Meer over het boek
Challenging traditional marketing beliefs, the book argues that understanding demographics and psychographics is insufficient for influencing consumer behavior. It suggests that deeper insights into consumer motivations and emotions are necessary to truly impact their decisions, urging marketers to rethink their strategies for engagement and connection.
Een boek kopen
The Death of Demographics, David Allison
- Taal
- Jaar van publicatie
- 2022
- product-detail.submit-box.info.binding
- (Hardcover)
Zodra we het ontdekt hebben, sturen we een e-mail.
Betaalmethoden
We missen je recensie hier.
- Titel
- The Death of Demographics
- Ondertitel
- Valuegraphic Marketing for a Values-Driven World
- Taal
- Engels
- Auteurs
- David Allison
- Uitgever
- Lioncrest Publishing
- Jaar van publicatie
- 2022
- Formaat
- Hardcover
- Aantal pagina's
- 376
- ISBN13
- 9781544534619
- Reeks
- Beoordeling
- 3 van 5
- Aantekening
- Challenging traditional marketing beliefs, the book argues that understanding demographics and psychographics is insufficient for influencing consumer behavior. It suggests that deeper insights into consumer motivations and emotions are necessary to truly impact their decisions, urging marketers to rethink their strategies for engagement and connection.