Je koopt precies het boek dat op de foto staat
Meer over het boek
New Products Management, 8/e, by Crawford and Di Bennedetto provides future new product managers, project managers and team leaders with a comprehensive overview of the new product development process including how to develop an effective development strategy, manage cross-functional teams across the organization, generate and evaluate concepts, manage the technical development of a product, develop the marketing plan, and manage the financial aspects of a project.
Een boek kopen
Mcgraw Hill/Irwin Series in Marketing: New Products Management Eighth Edition, C. Merle Charles Merle Crawford, C. Anthony Di Benedetto
- Taal
- Jaar van publicatie
- 2005
- Bindwijze
- (Hardcover),
- Staat van het boek
- Zeer goed
- Prijs
- € 1,39
Koop dit boek voor slechts1 EUR
in de aanbieding 10 voor 10 .
Betaalmethoden
Nog niemand heeft beoordeeld.
- Taal
- Engels
- Uitgever
- McGraw-Hill/Irwin
- Jaar van publicatie
- 2005
- Formaat
- Hardcover
- Aantal pagina's
- 560
- ISBN10
- 0072961449
- ISBN13
- 9780072961447
- Reeks
- Aantekening
- New Products Management, 8/e, by Crawford and Di Bennedetto provides future new product managers, project managers and team leaders with a comprehensive overview of the new product development process including how to develop an effective development strategy, manage cross-functional teams across the organization, generate and evaluate concepts, manage the technical development of a product, develop the marketing plan, and manage the financial aspects of a project.