Meer over het boek
Logo Design Workbook focuses on creating powerful logo designs and answers the question, "What makes a logo work?"In the first half of this book, authors Sean Adams and Noreen Morioka walk readers step-by-step through the entire logo-development process. Topics include developing a concept that communicates the right message and is appropriate for both the client and the market; defining how the client's long-term goals might affect the look and needs of the mark; choosing colors and typefaces; avoiding common mistakes; and deciphering why some logos are successful whereas others are not.The second half of the book comprises in-depth case studies on logos designed for various industries. Each case study explores the design brief, the relationship with the client, the time frame, and the results.
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Logo Design Workbook, Noreen Morioka, Terry Lee Stone, Sean Adams, Jennifer Hopkins, AdamsMorioka
- Taal
- Jaar van publicatie
- 2006
- product-detail.submit-box.info.binding
- (Paperback),
- Staat van het boek
- Goed
- Prijs
- € 4,79
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- Titel
- Logo Design Workbook
- Ondertitel
- A Hands-On Guide to Creating Logos
- Taal
- Engels
- Uitgever
- Rockport Publishers
- Jaar van publicatie
- 2006
- Formaat
- Paperback
- Aantal pagina's
- 240
- ISBN10
- 1592532349
- ISBN13
- 9781592532346
- Reeks
- Aantekening
- Logo Design Workbook focuses on creating powerful logo designs and answers the question, "What makes a logo work?"In the first half of this book, authors Sean Adams and Noreen Morioka walk readers step-by-step through the entire logo-development process. Topics include developing a concept that communicates the right message and is appropriate for both the client and the market; defining how the client's long-term goals might affect the look and needs of the mark; choosing colors and typefaces; avoiding common mistakes; and deciphering why some logos are successful whereas others are not.The second half of the book comprises in-depth case studies on logos designed for various industries. Each case study explores the design brief, the relationship with the client, the time frame, and the results.