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The Search

How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture - Updated with a New Chapter

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Through over 350 interviews with Google executives and industry leaders, this book explores the evolution of the Internet search engine and its impact on information retrieval and viral marketing. It delves into the factors that led to Google's success as one of the top IPOs, highlighting the competitive landscape and innovations that transformed the way we search for information online.

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The Search, John Battelle

Taal
Jaar van publicatie
2006
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(Paperback),
Staat van het boek
Goed
Prijs
€ 3,99

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Titel
The Search
Ondertitel
How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture - Updated with a New Chapter
Taal
Engels
Jaar van publicatie
2006
Formaat
Paperback
Aantal pagina's
336
ISBN10
1591841410
ISBN13
9781591841418
Reeks
Aantekening
Through over 350 interviews with Google executives and industry leaders, this book explores the evolution of the Internet search engine and its impact on information retrieval and viral marketing. It delves into the factors that led to Google's success as one of the top IPOs, highlighting the competitive landscape and innovations that transformed the way we search for information online.