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Demand-Side Sales 101

Stop Selling and Help Your Customers Make Progress

Auteurs

Bob Moesta
Greg Engle

Boekbeoordeling

4,3(300)Tarief

Parameters

224bladzijden
8 uur lezen

Business & Management
Handel
Management
Marketing & Verkoop
Non-fictie

Meer over het boek

Selling often evokes discomfort due to the pressure of reciting features and benefits, leading to negative associations. Many individuals feel uneasy about the sales process, stemming from a lack of proper training and past experiences of being sold to. The book addresses these feelings and aims to transform the perception of selling into a more positive experience, helping readers develop a more authentic and comfortable approach to sales.