Made in Germany - A proof of technical perfection. Stereotypes of Germans in British advertising

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The paper explores the complex and often contradictory British perceptions of Germany, highlighting how historical context influences contemporary views. It examines the prevalence of World War II media, serious journalism, and satirical portrayals in tabloids, reflecting a spectrum of opinions shaped by diverse political backgrounds. Despite the varied intentions behind these representations, common stereotypes about Germans persist, illustrating the enduring impact of historical narratives on modern cultural attitudes.