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Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation.
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Contemporary Strategy Analysis, Robert M. Grant
- Taal
- Jaar van publicatie
- 2015
- product-detail.submit-box.info.binding
- (Paperback)
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- Ondertitel
- Text Edition - Ninth Edition
- Taal
- Engels
- Auteurs
- Robert M. Grant
- Uitgever
- Wiley
- Jaar van publicatie
- 2015
- Formaat
- Paperback
- Aantal pagina's
- 480
- ISBN10
- 1119120837
- ISBN13
- 9781119120834
- Reeks
- Beoordeling
- 3,85 van 5
- Aantekening
- Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation.