Bookbot

Principles of Marketing

Boekbeoordeling

Meer over het boek

Principles of Marketing, Third European Edition provides an introduction to modern marketing. Recognising the increasing significance of globalisation and e-business, John Saunders and Veronica Wong have dealt with Europe in a global marketing context. Illustrative examples and case studies are drawn from across Europe and around the world.

Een boek kopen

Principles of Marketing, Philip Kotler, Gary Armstrong

Taal
Jaar van publicatie
2004
product-detail.submit-box.info.binding
(Paperback)
Zodra we het ontdekt hebben, sturen we een e-mail.

Betaalmethoden

4,2
Zeer goed
2229 Beoordelingen

We missen je recensie hier.

Taal
Engels
Jaar van publicatie
2004
Formaat
Paperback
Aantal pagina's
661
ISBN10
0131212761
ISBN13
9780131212763
Reeks
Beoordeling
4,15 van 5
Aantekening
Principles of Marketing, Third European Edition provides an introduction to modern marketing. Recognising the increasing significance of globalisation and e-business, John Saunders and Veronica Wong have dealt with Europe in a global marketing context. Illustrative examples and case studies are drawn from across Europe and around the world.